Royal HaskoningDHV has appointed Carola Verschoor as Corporate Director Innovation & Digital Services per 1 September 2018. Carola Verschoor will be responsible for accelerating the development of digital services and innovations globally.
Royal HaskoningDHV CEO Erik Oostwegel: “This new leadership role covers both innovation and digital services to embed and secure an aligned approach to client centric design of products and services. Going forward I am convinced that Carola can drive the digital transformation of our services and unlock creativity to boost innovations together with our clients, partners and talented employees.”
Carola: “We are a company of ingenious people, driven by a desire to achieve great things and enhance society. There is an enormous potential and will to innovate. I look forward to leading the innovation process and together with our clients turning our ideas into value added services. I strongly believe that service design is the engine to innovation. By adopting design practices in our work, we better understand the end-user and bring in a renewed sense of possibility through brilliant engineering and digitalization.”
Carola joined Royal HaskoningDHV in May 2017 as Innovation Coach to support the innovation and growth strategy. She successfully fuelled the innovation engine with workshops, sprints and boot camps and she introduced service design and co-creation with clients. Previously Carola held innovation positions at Kraft Foods, Danone, The Coca-Cola Company, and Sara Lee. She subsequently was managing director of online user research agency BrainJuicer and in 2013 she started up her own company GROH! Innovation from which she successfully expanded her field of work to include other sectors, such as energy and retail.