Crowd management expertise
Cities are taking measures to ensure that 1.5 metre* distancing guidelines are met so people can move around in a comfortable and safe way. The key to achieving this in limited public space, lies in the ability to have an ongoing and real-time view of how busy hotspots are so that appropriate steps can be taken when an area gets too busy. This is the expertise of crowd management: optimising people flows. Royal HaskoningDHV uses a human-centric design where we harness data to organise space and processes to adapt to the changing needs of inhabitants, visitors and at the same time complying with the strategic policies set by the city’s authorities. The result? Continued access to public spaces, improved safety, enhanced comfort and better control for city managers. * Social distancing guidelines may differ per country.
Targeted strategy and expert implementation
To shape the mobility system of tomorrow and improve access to public space, a precise strategy combining a top-down understanding of a city’s strategic ambitions with a bottom-up approach to drive behavioural change and adoption is necessary.
By identifying the desired outcomes, we are able to put in place accompanying measures to make it happen. This strategic policy framework will serve to guide the implementation programme, complete with measurement plan including the installation of hardware and set up of the data processing system.
Once complete, information can be displayed on real-time dashboards to enable clarity and speed in the decision-making process – and ultimately, revolutionise and improve the way we interact.
Bold vision. Proven impact.
The approach has already been tried, tested and accepted in the city of Amsterdam where we helped develop the Crowd Monitoring System Amsterdam (CMSA). The proven impact of this solution has again been deployed across similar strategic points in the city, such as crowded parks, transport hubs and shopping streets to help manage crowds, improve safety and ensure that safety guidelines are met.
It works as follows:
- 3D sensors use completely anonymously signals to detect movements and visitor numbers within a set location. It does this to an extremely high degree of accuracy at 98%.
- The data is available within three days of installing the sensors, at which point it is analysed and converted into understandable and actionable insights. These are then presented on clearly organised dashboards to enhance the decision-making process.
- The dashboards show precisely how many people are in an area and, for instance, the extent to which the required 1.5 metres distancing is under threat.
- Using this information, city authorities can decide whether to use real-time information signs to proactively inform the public, intervene, or close off an area if necessary.
- Information signs using real-time information can inform the public about crowds and potential risk, enabling people to make conscious and smart choices.
- Ongoing evaluations of crowds and the appropriate measures taken, may lead to policy adjustments in the future.
Adapting to various public spaces
The crowd management solution has already proven to be effective and can be deployed across different types of public space and businesses ranging from:
Using data responsibly
Royal HaskoningDHV believes in a people-centred approach to technology, ensuring that this is achieved in a safe and secure way, guaranteeing privacy, security and accountability.
In addition, we are also a signatory to the TADA-manifesto which advocates for a responsible digital city through clarity in the use of data, focus on inclusion, transparency and ethical data use.
By indicating locations and identifying trajectories of people and storing them as strict X, Y coordinates, the data used is completely anonymous, meaning it can never be traced back to an individual.
The solution is fully compliant with GDPR requirements and the Privacy Impact Assessment, with a positive endorsement from the Data Protection Officer in the municipality of Amsterdam.
About Royal HaskoningDHV and Connection Systems
- For decades, the engineering consultancy, Royal HaskoningDHV has been providing a unique range of tailor-made services alongside wider transport planning consultancy. By bringing together tailored transport strategy, expert implementation stemming from our domain knowledge and cutting-edge technology, we are co-creating transport networks that enable cities to optimise their mobility networks today and shape the mobility system of tomorrow. Central to our service is close collaboration between clients and partners, allowing us to deliver a quality experience and support the development of smart and sustainable cities.
- Connection Systems is an experienced, innovative high-tech organisation that is specialised in collecting, processing, reporting and presenting of high-quality data and images for multiple purposes in the field of ITS and high-level security, surveillance and law enforcement.
Mobility of the future
Living in a city with a 1.5 metre distance rule will unquestionably place new demands on city authorities, businesses and populations. Combined with new technology, changing behaviour and increased scrutiny on responsible and ethical use of data, this will bring about a fundamental change to our mobility system as we know it.
At Royal HaskoningDHV, we are working in close collaboration with our clients and partners to navigate through this mobility transition and create an approach to accelerate the smooth and safe flow of pedestrians in our cities.
Our global, multidisciplinary team of more than 100 advisors is ready to take on their next challenge.
Could your city be next? If you would like more information, contact us and find out how we can help today.